Chris Wheelhouse is a seasoned Foodservice and Hospitality professional with over 30 years of exceptional experience spanning national account management, customer relations, and strategic business development across multiple sectors. Working in our Outsourced Sales Programs (OSP) as a Business Development Manager VIC/TAS for Hubfoods, Chris's extensive experience allows him to leverage his comprehensive industry expertise to drive revenue growth and build lasting partnerships with clients.

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Chris has held senior sales and leadership roles at Hisern International, Diversified Communications, and Robins Foods/Outback Spirit, where he developed and executed business development and strategic planning processes. His impressive 22-year tenure at Robins Foods/Outback Spirit as National Sales Manager showcased his exceptional talent for understanding complex business needs and building enduring client relationships.

 

Chris brings a unique 360-degree understanding of both the supply and demand sides of foodservice, having begun his career as a Chef at Cellar Door Restaurant, giving him hands-on insight into the products and operations behind the businesses he serves. His hands-on approach combined with his key account management expertise enables him to identify growth opportunities, negotiate strategic partnerships, and deliver seamless service that consistently exceeds client expectations.

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Chris's career demonstrates a consistent commitment to excellence, customer-centric solutions, and adaptability across the ever-evolving foodservice and FMCG sectors. His wealth of experience in managing complex national accounts, problem-solving, and delivering results-driven solutions, combined with his strategic thinking and versatility, makes him an integral part of our Sales Leadership team.